Innovation sociale : une contribution personnelle au débat … – Social innovation : a personal contribution to the debate

Une fois n’est pas coutume, je vais publier un article en anglais. Tout simplement du fait que je vais devoir intervenir lundi prochain à la conférence de Madrid du réseau EUCLID NETWORK. Je vais très rapidement produire une version française de cet article pour les francophones, c’est promis !

« Innovation » may mean :

a new way to do an action / to produce a product

a new action / a new product

a new way to do a new action / a new way to produce a new product.

As a former industrialist, I have participated in this process for products, but also services.

As a social economy actor, I fear we just keep to this very broad définition for « social innovation », mixing up what social innovation and service innovation are. This is why I would like to give my view on this very important subject, to be sure we are also innovative in the way we define « social innovation » !

To me, « social innovation » is about a solidarity based service or product innovation having strong social impact for the common good, and developped with the (central) participation of citizens.

Let’s take every element, which I must insist are all necessary.

1. Solidarity based service or product innovation

I think that we can’t limitate « social innovation » to « innovations in the field of social services ». It’s more about having a « positive social impact » which can be from the product / service itself or through the way citizens are part of the process of developping the innovation. I’ll come back to this Citizen participation critérium.

A social innovation, in my point of view, has as a principle, a solidarity component, a social cohésion component. To produce coffee in a social promotion orientation is part of this « solidarity » component at an international level.

2. Strong social impact for the common good

Innovations by traders on a financial product have had strong impact, but we all know (now !) that it was not ment as a way to contribute to the common good, but a way to preserve profit for each actor in the financial chain, with a disastrous global result !

A second very important criterium about « common good » is the not for profit orientation of the innovation. A social service developped to make a profit will, at a point of time, change to adapt to the criteria of profit and loose its « common good priority ». Therefore, as far as I see it, a « social innovation » can’t be developped as profit oriented. Which does’nt mean a for profit actor can’t be part of it, but this actor would accept to a strong limitation of the profit, that profit being secondary to common good.

3. Development with the (central) participation of citizens

Last but not least, participation of citizens in the « social innovation » process is central. An individual innovation is a « entrepreneur’s innovation », which is well known, as is well known « corporate innovation », based on a collective effort of the employées of a company, with possible outside help (cf. State research). But the place of citizens in these processes is marginal or inexistant.

A « social innovation » means a very strong impulse and participation of the citizens and especially beneficiaries. This can be done through :

participation to the innovation development of beneficiaries

strong implication of the citizens in the governance of the innovation process, incl. governance of the organization.

Taking in account all these éléments, one can note that traditional « social economy » is at the core of the process. My meaning is not a défensive one, but an OFFENSIVE one : WE NEED SOCIAL INNOVATION, as defined above, TO PREPARE A SUSTAINABLE FUTURE FOR HUMANITY.

Therefore I would invite States, local authorities and companies to think together with traditional third sector structures to develop these « social innovations » TOGETHER. We all need to join forces to complement individual and corporate service and product innovation with « social innovations » !

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